Columbia Business School, New York
Visiting Professor at NTU, Singapore
... as well as China, Hong Kong and South Korea
on Asian brands, markets and consumers
SPEAKER AND STRATEGY CONSULTANT
in Asia for more than 20 years.
Follow him as he tells the story of the ever-changing Asian consumer.
SCHMITT & ACI
While writing this book, from 2011 until 2013, SCHMITT set up all key programs and activities of ACI (the Institute on Asian Consumer Insight), hosted by Nanyang Technological University in Singapore. Click here to learn more about ACI.
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